Cypress Delivers Media Transfer Protocol Reference Design For Portable Media Players; New Design Enables Quick and Economical Digital Rights Management Implementation
SAN JOSE, Calif.—(BUSINESS WIRE)—Sept. 27, 2005—
Cypress Semiconductor Corp. (NYSE:CY), the market leader
in USB, today announced a new reference design that provides
everything a platform designer needs to comply with Microsoft's new
Media Transfer Protocol (MTP) for data transport using Cypress's
EZ-USB FX2LP(TM) high-speed USB 2.0 controller, including both
software and hardware modules. MTP is the underlying transport
technology that enables digital rights management for portable media
players (PMPs).
The Cypress reference design (CY4619) utilizes Ultra-Direct Memory
Access (UDMA) technology to increase read/write speeds to and from
hard disk drives (HDDs). It includes USB generic driver software with
Mass Storage Class (MSC) and MTP support, and device firmware for
Cypress's EZ-USB FX2LP (CY7C68015A) controller. The free CY4619
reference design incorporates Texas Instruments' TMS320DA255 DSP-based
Raga reference design for portable hard disk drive (HDD) digital music
players.
"Our use of UDMA allows us to produce the only reference design
that provides MTP support without sacrificing performance," said
Matthew Branda, marketing manager for Cypress's USB products. "With
content owners increasingly demanding digital rights management in
portable media devices, Cypress's solution addresses a key concern in
the growing media player market."
TI's TMS320DA255 DSP-based Raga reference design is a turnkey,
manufacturable reference design for portable hard-disk drive-based
music players. It includes a 5-GB HDD, integrated FM tuner, microphone
and USB host. Devices using this design can play up to 15 hours of
music in MP3, WMA and WAV formats, as well as display JPEG and MPEG-4
photos.
"Combining the world-class performance of the EZ-USB FX2LP,
Cypress's driver for MTP, and the TI reference design creates a
development environment that enables quick and easy implementation of
next-generation PMP players," said Bassil El-Kadi, product manager in
Cypress's Consumer and Computation Division.
Pricing and Availability
The CY4619 reference design is free and available today to
download from the "Design Resources" section of the Cypress website at
www.cypress.com.
About EZ-USB FX2LP
The EZ-USB FX2LP is a fully integrated peripheral controller,
including an 8051 microprocessor, a serial interface engine, a
high-speed USB 2.0 transceiver, on-chip RAM and FIFO and a general
programmable interface. Its unique architecture handles all basic USB
functions, enabling the host system's microprocessor to focus on
application-specific functions and ensuring sustained high-performance
data transfer rates. Featuring a data rate of 480 Mbps, 16 Kbytes of
on-chip memory, and up to 40 programmable I/Os, Cypress's EZ-USB FX2LP
solution provides world-class design flexibility. There are also
several package options, including a space-saving 8mm x 8mm QFN
package, ideal for use in small form-factor mobile applications.
About Cypress
Cypress solutions are at the heart of any system that is built to
perform: consumer, computation, data communications, automotive,
industrial, and solar power. Leveraging a strong commitment to
customer service and performance-based process and manufacturing
expertise, Cypress's product portfolio includes a broad selection of
wired and wireless USB devices, CMOS image sensors, timing solutions,
network search engines, specialty memories, high-bandwidth synchronous
and micropower memory products, optical solutions, and reconfigurable
mixed-signal arrays. Cypress stock is traded on the New York Stock
Exchange under the ticker symbol CY. More information about the
company is available online at www.cypress.com.
Cypress and the Cypress logo are registered trademarks and "EZ-USB
FX2LP" is a trademark of Cypress Semiconductor Corporation. All other
trademarks are the property of their respective owners.
Contact:
Cypress PR
Don Parkman, 408-943-4885
Email Contact
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